Cosiness with a modern, international twist. That’s the philosophy of Rougemont Interiors. The new brand appearance aims for the detail-focused, elegant, and timeless design. The outstanding icon, created out of the letter R, reminds of a keyhole as a symbol of the turnkey solutions for private residences that Rougemont provides. A combination of warm colours together with the elegant finishing printing touches and various high-quality papers used across all print materials represent the top quality and luxurious service of the well-known studio in Saanen (Gstaad). Recently Rougemont Interiors expanded into the metropolitan area and opened a brand-new studio in the vibrant Seefeld district of Zurich. However, the philosophy to provide high-quality services to private residences remain the same.
The warm and detail-oriented web design is based on distinct imagery and emotional typography which emphasize the visitor's experience. The re-design also included a new social media strategy and communication concept that played a key role in positioning Rougemont Interiors as a distinctive lifestyle brand. This approach is confirmed by the numerous articles published and the growing engagement of their audience on social media.